A custom website for a service business or founder typically costs between €999 and €5,000+, depending on scope, design complexity and whether AI or automation is included. Most straightforward business websites land between €999 and €2,500.
What actually drives the price
The number of pages matters less than most people think. What actually moves the price is: how much custom design work is needed, whether content and copy need to be written from scratch, whether the site connects to booking tools, CRMs or AI assistants, and how fast you need it delivered.
Why cheap websites cost more later
A €300 template site often needs a full rebuild within a year — no real SEO foundation, no CMS you can actually edit, and design that looks like every other small business site. The real cost isn’t the invoice, it’s the redo.
What a fair quote includes
A fair quote should be fixed, not hourly, and should include a strategy call, custom design, on-page SEO, analytics setup and a clean handover where you can edit everything yourself. If a quote doesn’t mention handover or SEO, ask why.
How to budget realistically
From €999 — a focused, single-purpose website
From €1,999 — website plus an AI assistant and automation
Custom quote — multi-service sites, SaaS products, complex integrations
FAQ
Do I need a website or a landing page? If you offer more than one service or need to rank on Google long-term, a full website. A landing page is fine for a single campaign or launch.
Is Framer worth paying extra for over WordPress? Usually yes for service businesses — faster load times, no plugin maintenance, and design quality that’s hard to match on WordPress without a developer on retainer.
Can I get a website cheaper than €999? Yes, but expect a template, limited SEO, and design that won’t stand out. For many businesses that’s a fine starting point — just know what you’re trading off.
How long does a custom website take? Typically 2–4 weeks from strategy call to launch, depending on how ready your content is.
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